Mallamall

Mallamall (2012)

Directed by Lalita Krishna
⏱ 74 min
DocumentaryDrama

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Frequently asked questions

What is Mallamall about?
Retail is a 2500-year-old tradition in India with 95% of the trade being run by small entrepreneurs. But the retail scene in India is undergoing a rapid change. Malls are sprouting like mushrooms between huts and tenements. Everyone wants a piece of the pie. Mallamall is a visual and sensory portrayal of the burgeoning industry through the stories of people whose lives depend on retail.
When was Mallamall released?
2012-02-16

Overview

Retail is a 2500-year-old tradition in India with 95% of the trade being run by small entrepreneurs. But the retail scene in India is undergoing a rapid change. Malls are sprouting like mushrooms between huts and tenements. Everyone wants a piece of the pie. Mallamall is a visual and sensory portrayal of the burgeoning industry through the stories of people whose lives depend on retail.

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